We’re always looking for ways to give you the best value. Throughout the year, AllSaints runs a variety of discounts, sales, and promotions — so there’s always a reason to treat yourself.
Promotions
Our promotional events may include Summer Sale, Black Friday Event, End of Season Sale, other regional or seasonal offers.
How promotions work:
- When a promotion is live, the discount will be clearly shown on the product page and automatically applied at checkout — no promo code needed
- Regional differences may apply. To make sure you don’t miss offers in your area, we recommend subscribing to our newsletter for the latest updates
- For exact start and end dates of our Black Friday promotion, check the Terms & Conditions on your region’s AllSaints website
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Discount Codes
We partner with trusted organisations to offer exclusive discounts in selected regions:
- GoCertify discounts – Find out more here
- 15% Health Services Discount (US & Canada)
- 15% Military Discount (US & Canada)
- 10% Blue Light Discount (UK)
- 15% Student Discount (UK & US) – Find out more here
- We’re working on more partnerships for our international customers — keep an eye on our website and subscribe to our newsletter to stay up to date
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Newsletter Sign-Up Offer
- Sign up for the AllSaints newsletter to receive a discount code for full-price styles on your first order. You’ll also be the first to know about new collections, sale launches, and exclusive offers.
Birthday Discount: When you sign up for the newsletter, you can choose to share your date of birth. We’ll send you a Happy Birthday discount code about 10 days before your birthday, valid for 2 weeks. - These are one-time codes sent only when you first subscribe and valid for 2 weeks.
Important to Know
- All discount codes are valid on full-price items only and exclude sale/markdowns, fragrance, gift cards, and outlet items
- Discount codes cannot be combined with other offers
- Codes cannot be applied to sale items during promotional events
- To redeem a discount code, enter it in the “Add a promo code” field at checkout

Having Trouble with a Discount Code?
If your code isn’t working, it could be because:
- The email with your code went to your spam/junk folder
- The items in your basket are sale or promotional items (codes apply to full price only)
- The code has already been redeemed (codes are single-use)
- The code is already applied to your order
- The code has expired
If you’re still having issues after checking the above, please contact our Customer Service team for help.